Spotify: Music and Podcasts
Songs, Playlists & Audiobooks
Your score
Strong. 6 of 43 checks need attention.
Spotify: Music and Podcasts
Music · US
- Discoverability84.4
Top 5 for 4 of 6 terms · 95% of characters
- First impression80.6
icon 100, shot 1 75, subtitle 70 of 100
- Credibility92.6
4.8★ from 41.9M ratings
- Clarity67.9
3 of 6 viewers described it correctly
- Competitiveness88
Picked 6 of 6 shelf runs · 77th pct
Working
- Your app name uses 27 of 30 characters. That's a good use of the highest-weighted field you have.
- You have a subtitle. Good, most indie apps don't.
Not working
- Your name or subtitle repeats your category almost verbatim ("Music"). Apple indexes your primary category already and explicitly tells you not to repeat those words. Spend those characters on something your category doesn't cover.
- "instagram", "tiktok" shows up in your description. Comparison claims about named competitors are a review risk, and in the keyword field they're also characters buying you nothing.
Leaderboard rank
- #3Chess.com - Play and Learn83.5
- #4Spotify: Music and Podcaststhis app83.4
- #5Strava: Run, Bike, Walk83.3
The shelf
All 3 simulated users picked you off this row.
Search results · US · Music
They were asked to find: “You want to practise an instrument at home and actually improve.”
- You1
Spotify: Music and Podcasts
Songs, Playlists & Audiobooks
4.842M ratingsGet
- 2
Amazon Music: Songs & Podcasts
100 Million Songs, Ad-Free
4.73.3M ratingsGetIn-App Purchases
- 3
Anghami: Play Music & Podcasts
Stream new songs & live radio
4.7205K ratingsGetIn-App Purchases
- 4
Deezer: Music Player, Podcast
Download, stream songs offline
4.737K ratingsGetIn-App Purchases
- 5
Pandora: Music & Podcasts
Streaming, Radio, Podcasts
4.811M ratingsGetIn-App Purchases
Your taps
Where the taps went
- Spotify: Music and Podcastsyou6/6
Fix these first
5 changes, in order of impact.
Your page and your actual users are different people
Your page speaks to casual gamers; your reviews come from budget-conscious users (52% of the reviews we could place).
conversionOur proposalCategory name repeated in name or subtitle
Your name or subtitle repeats your category almost verbatim ("Music"). Apple indexes your primary category already and explicitly tells you not to repeat those words. Spend those characters on something your category doesn't cover. Drop the category words. Your primary category is already indexed, so repeating it buys nothing.
visibilityApple-documentedCompetitor brand names in metadata
"instagram", "tiktok" shows up in your description. Comparison claims about named competitors are a review risk, and in the keyword field they're also characters buying you nothing. Remove other companies' brand names from your metadata. This is a rejection risk, not just wasted characters.
visibilityApple-documentedApp preview video
+10–20% est.No preview video, so your first three screenshots carry the search card alone. Roughly 90% of even top-1,000 apps have never tested a video, so a decent one is still an unclaimed lever, as long as the poster frame stands on its own. Test one 15–30s preview whose poster frame stands on its own. A weak poster frame evicts a screenshot and is worse than no video.
conversionStrong evidenceDescription keyword stuffing
"music" appears 16 times in your 341-word description (4.7%). That's heading toward keyword stuffing, and iOS doesn't index the description at all. You're paying in readability for nothing. Stop repeating keywords in the description. It is not indexed on iOS, so stuffing it costs you readability and buys you nothing.
conversionIndustry consensus
What simulated users said
2 of 6 would tap your card; 2 of 6 would install.
Skeptical Researcher
38, product manager · reads the one-stars first (the control persona)
“Forty million ratings at 4.8 stars tells me this works and people are using it right now, so I'd tap to see what the full page shows.”
- The card
- would tap
- The page
- would install
Skeptical Researcher
38, product manager · reads the one-stars first (the control persona)
“I don't see any complaints that went unanswered, the rating is solid at 4.8 over 41 million, and nothing on this card reads like a scam.”
- The card
- would tap
- The page
- would install
Price-Sensitive Pragmatist
29, gig worker · goes straight to the in-app purchase list
“It says Free but that's not the real deal, and I'm not downloading something just to find out what it actually costs.”
- The card
- would not tap
- The page
- would install
Price-Sensitive Pragmatist
29, gig worker · goes straight to the in-app purchase list
“I'm not downloading this to find out later that the free tier is basically unlistenable.”
- The card
- would not tap
- The page
- would install
Power User
31, developer · actually reads the description
“I'm not going to tap a 40-million-review app to learn what it does when the card is just pretty pictures of the home screen.”
- The card
- would not tap
- The page
- would not install
Power User
31, developer · actually reads the description
“The screenshots are all hero shots of now-playing screens with lyrics—nice to look at, but they don't show me a single setting, integration, or capability I couldn't guess from the name alone.”
- The card
- would not tap
- The page
- would not install