intelli.coach
Sports Subs Made Simple
Your score
Shaky. 12 of 43 checks need attention.
intelli.coach
Sports · US
- Discoverability55.1
Top 5 for 1 of 6 terms · 68% of characters
- First impression66.1
icon 33, shot 1 63, subtitle 100 of 100
- Credibility72.1
4.7★ from 16 ratings
- Clarity66.7
4 of 6 viewers described it correctly
- Competitiveness34.9
Picked 1 of 4 shelf runs · 29th pct
Working
- You have a subtitle. Good, most indie apps don't.
- No filler words in your name or subtitle. That puts you with the top-ranked apps, where stop words show up in under 3.2% of titles.
Not working
- Your name or subtitle repeats your category almost verbatim ("Sports"). Apple indexes your primary category already and explicitly tells you not to repeat those words. Spend those characters on something your category doesn't cover.
- You're publishing in one language, and the United States storefront supports 9 more. Each missing one is another 30-character name, 30-character subtitle and 100-character keyword field: 1,440 indexable characters you're leaving on the table in the same storefront, without translating your app. Missing: Arabic, Chinese (Simplified), Chinese (Traditional), French, Korean, Portuguese (Brazil), Russian, Spanish (Mexico), Vietnamese.
Leaderboard rank
See the full board →- #54Carpool.School60.3

- #55intelli.coachthis app59.8

- #56Read This For Me: Scan Text59.8

The shelf
3 of 3 simulated users picked a rival off this row.
Search results · US · Sports
They were asked to find: “You want to follow your team properly without missing anything.”
Your taps
Where the taps went
- CoachNow: Sports Coaching App4/6
- CoachUp - Sports Training1/6
- Coach Planner: USA Football1/6
- intelli.coachyou0/6
Fix these first
5 changes, in order of impact.
Category name repeated in name or subtitle
Your name or subtitle repeats your category almost verbatim ("Sports"). Apple indexes your primary category already and explicitly tells you not to repeat those words. Spend those characters on something your category doesn't cover. Drop the category words. Your primary category is already indexed, so repeating it buys nothing.
visibilityApple-documentedCross-index locales unused
You're publishing in one language, and the United States storefront supports 9 more. Each missing one is another 30-character name, 30-character subtitle and 100-character keyword field: 1,440 indexable characters you're leaving on the table in the same storefront, without translating your app. Missing: Arabic, Chinese (Simplified), Chinese (Traditional), French, Korean, Portuguese (Brazil), Russian, Spanish (Mexico), Vietnamese. Add metadata in your storefront's additional supported languages. Each one is another 160 indexable characters (30 name + 30 subtitle + 100 keywords) in the same storefront.
visibilityIndustry consensusRating count vs the top 5
You have 16 ratings against a top-5 median of 191. Under about 25 ratings, even a 4.8 average reads as unproven. This is a volume problem, not a quality one. Ask for ratings in-app at a moment the user is happy. iOS shows no download counts, so your rating count is the only popularity proof a stranger can see.
conversionIndustry consensusDescription line 1 is the weakest part of your listing
Description line 1 scores 0/100. Weakest: Line 1 is a URL link 'More info & how-to videos: http://intellicoach.tech'; Opens with a promotional link, not the reader's problem. What the review actually saw: Line 1 is a URL link 'More info & how-to videos: http://intellicoach.tech'; Line 1 is just a link with no context on its own.
conversionOur proposalIcon is the weakest part of your listing
Icon scores 33/100. Weakest: Blue background icon similar tone to navy/black competitor icons (CoachUp, Playr); Detailed silhouette with cap and hand gesture may blur at 60px. What the review actually saw: Blue background icon similar tone to navy/black competitor icons (CoachUp, Playr); Detailed silhouette with cap and hand gesture may blur at 60px.
conversionOur proposal
What simulated users said
3 of 6 would tap your card; 0 of 6 would install.
Skeptical Researcher
38, product manager · reads the one-stars first (the control persona)
“The rating is solid, I don't see any complaints on the card, and the screenshots show a tool that actually does what it says without any red flags.”
- The card
- would tap
- The page
- did not open it
Skeptical Researcher
38, product manager · reads the one-stars first (the control persona)
“I don't see any complaints or problems flagged in what's here, the rating is solid at 4.7 over 16 people, and the thing costs two bucks to unlock, so I'd grab it.”
- The card
- would tap
- The page
- did not open it
Price-Sensitive Pragmatist
29, gig worker · goes straight to the in-app purchase list
“The subtitle says 'Subs Made Simple' but the price line says 'Free' with IAP, which means I'm about to hit a paywall, so I'm moving on.”
- The card
- would not tap
- The page
- did not open it
Price-Sensitive Pragmatist
29, gig worker · goes straight to the in-app purchase list
“The app's free but there's a $1.99 purchase right there in the list, so I'm not installing this to find out what actually works.”
- The card
- would not tap
- The page
- did not open it
Busy Parent
41, two kids · decides in stolen moments outside a bedroom door
“The rating count is too low for me to trust this with something I'd actually use during a game.”
- The card
- would not tap
- The page
- did not open it
Busy Parent
41, two kids · decides in stolen moments outside a bedroom door
“This is exactly the kind of thing a rec coach needs—one tap to handle subs instead of scrambling with a clipboard while the game is happening, and it's four bucks one time.”
- The card
- would tap
- The page
- did not open it